About LuLuWrap

LuLuWrap began with a simple idea: clothing can be both art and utility. Pieces that move, adapt, and express individuality without rules, instructions, or trends dictating how they should be worn.

Each LuLuWrap begins as original artwork and is printed on lightweight silk chiffon chosen for its fluidity, softness, and movement. Crafted from a single flowing panel of silk and finished with three signature buttons thoughtfully selected to complement each design, the piece transforms through subtle shifts in drape and placement.

Designed in California by designer Linda Mason, LuLuWrap reflects a lifelong love of color, travel, and the freedom of personal style

Buttoned, it creates a softly sculpted silhouette. Worn open, it becomes an airy layer. Turned to the back, it flows with graceful movement. It can be styled as a wrap, poncho, skirt, tunic, or scarf, adapting naturally to the moment.

Created for women who dress with intention, LuLuWrap is shaped not by trends, but by personal expression. It offers freedom — freedom to layer, to define your silhouette, and to move through your day with ease. There are no rules built into it. The woman wearing it decides how it falls, how it frames her, how it lives in her world.

Inspired by travel, art, and the effortless spirit of decades past, LuLuWrap embraces individuality with a quiet confidence. Each piece is made to be lived in, packed in a suitcase, carried in a bag, worn from day to evening.

The LuLuWrap is made to be worn, not just admired

Woman wearing a silk, patterned LuluWrap scarf, black top, white skirt, and red shoes against a gray concrete wall.

Designed as Wearable Art

Each LuLuWrap is designed for personal expression, adapting to your mood, your plans, and the way you move through the world. It travels easily, layers beautifully, and shifts effortlessly from everyday moments to special occasions. It’s not about styling perfectly. It’s about styling instinctively

LuLuWrap is designed in California and influenced by movement, travel, and modern femininity. The collections reflect a balance of ease and intention: wearable art meant to be lived in, wherever the occasion takes you.

For Women Who Dress for Themselves

At its core, LuLuWrap is for women who value creativity, versatility, and comfort. Women who dress intuitively, pack lightly, and appreciate pieces that adapt to their lives rather than asking the opposite.

One piece. Many ways. Always your own.